B.C.
-- a pot-friendly, pot-profitable province
This will come
as no surprise to anyone who remembers the flower-power era of the
1960s, when Vancouver was the Canadian equivalent of hippie mecca
San Francisco. Out of the haze of the Easter Be-Ins and psychedelic
music scene emerged a B.C. pot culture that has only grown en stronger
over the years.
Pot has become
an entrenched part of the provincial economy. Depending on who you
talk to, growing marijuana is a $1-billion to $8-billion business
in British Columbia. Some argue it contributes more to the economy
than forestry.
According to a
recent poll by the Toronto-based Strategic Counsel, 56 per cent of
British Columbians want marijuana use decriminalized. Quebec is the
only other province where a majority (51 per cent) of the populace
want pot use decriminalized.
Hippies are growing
it, but so are lawyers, accountants -- even journalists. Grow-ops
are relatively cheap to set up and easy to run, and can be incredibly
lucrative. If you have a green thumb, the right strain of high-grade
pot and good connections to sell it, you can pull in upwards of $50,000
a year -- tax free -- with a small grow-op in your basement.
Vancouver has
developed a worldwide reputation as a pot valhalla, the North American
counterpart to Amsterdam. Pot tourists show up by the thousands each
year to smoke a joint in North American's only marijuana cafes, the
Blunt Bros. and the New Amsterdam, on West Hastings.
"Most people
don't even sit down," says Megan, a Blunt Bros. employee. "They
walk in, go, 'Oh my God, look at this!,' take pictures and walk out."
Comedian Tommy
Chong visited the Blunt Bros. recently, and smoked a joint in the
designated smoking room.
"That was
quite a shock," said a bemused Chong, who keeps homes in West
Vancouver and Los Angeles. "It was so much like Amsterdam it
blew me away."
The cafes flank
the storefront headquarters of the B.C. Marijuana Party at 307 West
Hastings. Pot guru Marc Emery's multi-million dollar marijuana seed
empire is also located above the Marijuana Party offices. The concentration
of marijuana businesses has given the block numerous nicknames: the
Pot Block, the Green Block and Hemp Town.
The ever-enterprising
Emery's latest scheme is to open up a retail outlet "like Starbucks"
to sell B.C. bud to tourists. He hopes to open it in Gastown, Kitsilano
or on Commercial Drive this spring or summer.
"You'll have
20, 25 varieties," he said. "If they're smoking it there,
fine, if they're buying it to take away, you vacuum seal it and off
they go.
"If I don't
do it, someone else is going to do it real soon anyway."
Emery has been
charged 10 times for marijuana-related offences, but doesn't seem
overly concerned that he might run afoul of the authorities again.
"It doesn't
matter," he said. "If you get busted, they take your pot,
they put you in jail. Judges are hard-pressed to say you're a bad
person because, after all, the majority of British Columbians favour
decriminalizing it. They don't think it's a crime. How much of a crime
is it if you provide people with marijuana under good safe conditions
at a reasonable price?
"That kind
of makes you a bit of a folk hero, not a criminal, and the judge will
see it that way. He'll be hard-pressed to give you more than a financial
penalty, which realistically you'd have to be prepared to pay anyway.
"The lawyers
will cost you more than the fine you're going to get. Your real fee
is $20,000 in legal fees, $5,000 max in fine. You're not likely to
go to jail."
Emery's brazen
attitude shows how far B.C.'s pot culture has come from the '60s,
when possession of even a minuscule amount of pot could land you in
jail.
Peter Trower found
out the hard way -- he was sentenced to a month in the old Oakalla
Prison in Burnaby in July, 1967, when the police found a joint in
the brim of his hat.
"I was the
first person ever busted on the Sunshine Coast, which is nothing to
be proud of," recalls Trower, 72.
Trower is a B.C.
original, a critically lauded poet/writer who spent much of his life
working in logging camps. His novel Dead Man's Ticket is set on the
Hastings strip in the late 1940s and early '50s, and relates the tales
of loggers coming to town to blow their money on booze, drugs and
women.
Trower knew the
scene because he lived it, both as a logger and a bohemian writer.
As such, he was among the first people to be exposed to marijuana,
then known as reefer, in the early 1960s.
"I heard
rumours about it back in the late '50s," he relates. "Apparently
the porters were bringing it in on the trains, the black porters.
But apart from that, it was very hard to get, so we never even looked
for it. I heard the odd person managed to score some, but it was very
difficult to get.
"It didn't
become available to any degree at all until the early '60s. Then it
started coming in from Mexico. A lot of it was pretty poor quality;
I remember trying some and I couldn't even get off on the stuff. Then
of course things kind of got rolling."
In 1967, Trower
scored a job on a survey crew with a pair of "devout potheads."
"We smoked a good deal of herb on the job," he chuckles.
Unfortunately
for Trower, a female acquaintance gave the RCMP a list of pot smokers
on the Sunshine Coast, and they swooped down on the unsuspecting potheads.
The bust was conducted house to house, and Trower was tipped off by
a friend before they got to his place. He hid out at his mother's,
but the police found him.
"They come
chargin' in there," he recalls. " I always wore a cap, and
I had a joint stashed in the brim of this cap. I forgot all about
this joint, but they searched me and got it. Then they went to my
place and found these tobacco tins which had traces of pot in them.
"So I was
the first person ever busted in this area, which was pretty embarrassing,
because everybody up here thought pot was like heroin, and everybody
thought I was selling to kids, which I wasn't. I wasn't selling to
anybody."
He feels the judge
at his trial decided to make an example of him.
"They brought
in a magistrate from Nanaimo who was the brother of Harold Winch,
the socialist," he says. "But this guy was right wing. He
was the absolute opposite of Harold Winch. I brought in character
witnesses who said I was getting steady work, because I was really
getting bum-rapped on this.
"And this
right-wing judge dismissed all this stuff and said there's some suspicion
that you may have been dealing. I was scared. Finally he gave me a
$1,000 fine and a month in Oakalla Prison for possession of a minuscule
amount of pot. It was just draconian . . . it was just ridiculous.
"So I did
a month in Okey, and paid this damn $1,000 out of a little inheritance.
The only good thing that came out of the whole escapade is that I
got some good jail poems from being in Okey. The only way to get stuff
like that I guess is to go to the source."
One of the big
factors in the B.C. pot explosion in the mid-1960s was the large number
of draft dodgers who fled to Canada to avoid the Vietnam War. Many
draft dodgers settled in the Kootenays and the Gulf Islands, where
they put their gardening skills to use.
"They couldn't
get legal jobs, and a lot of them were marijuana-friendly people in
the first place, and so they started growing pot in B.C.," says
Dana Larsen, editor of Cannabis Culture magazine.
As it turned out,
B.C. was a great place to grow pot.
"B.C. is
lush, has cheap hydro, lots of water, and lots of sunny slopes on
hillsides," says pot activist David Malmo-Levine, who will be
taking his fight to smoke pot to the Supreme Court of Canada this
spring.
B.C.'s forests
also make for great cover growing outdoor pot.
"You don't
grow that much pot outdoors in Saskatchewan because it's flat, and
therefore the pot is visible," says Emery.
"But in British
Columbia, we have a canopy of forest covering virtually the entire
province. It not only heralds good growing conditions, but good stealth
conditions, to be able to get away with growing it."
Chong says growing
pot in B.C. just made sense in the 1960s and today.
"What else
are you going to do when you're an unemployed lumber worker, or a
farmer?" says Chong. "You can grow a crop you can harvest
every other month and make enough money to keep your kids in clothes
and food. It's just a survival thing."
The late '60s
and early '70s were a wild time in Vancouver. Hundreds, even thousands
of long-haired young people would turn out for events like the Easter
Be-Ins at Stanley Park, where you were encouraged to come out and
just "be."
Pot
fuelled the emerging counterculture.
"It was like
the intoxicant was the lubricant for creativity," says Jim Allan,
who managed '60s rock bands like Spring and the Poppy Family.
"The Easter
Be-Ins were just huge smoke-ins, celebrations of music and dope. It
was a wonderful time to be around, I'll tell ya.
"One time
we were planning a Be-In at the Commodore Ballroom. We were passing
around joints and one guy's beard caught fire. It wasn't my beard.
Our reaction time was a little slow, but he was doused eventually."
Cheech and Chong
caught the vibe and turned it into a career. They first got together
at the old Shanghai Junk nightclub in Chinatown, and Vancouver references
remained in their act long after they transplanted it to Hollywood:
The cop forever trying to bust them was based on a member of the Vancouver
narcotics squad.
Chong was originally
a musician (he co-wrote the '60s R&B hit Does Your Mother Know
About Me by Bobby Taylor and the Vancouvers), but switched to comedy
when he took over the Shanghai Junk strip club and turned it into
an improvisational comedy venue.
The catch was,
he left the signs for the strip club up outside, so the customers
didn't know what was going on.
"It was very
funny," says Chong. "Especially when we'd start the show
off with a mime artist. That was pure theatre; I've got to do that
in a movie. All these bikers and loggers and miners who have been
in the bush and want to see some women and all of a sudden a mime
artist comes on picking a flower out of the air."
But the authorities
weren't amused by Vancouver's reputation as a counter-culture mecca.
The naivete of the giant smoke-ins was shattered on Aug. 7, 1971,
in Gastown, when police -- some on horses -- attacked hundreds of
pot smokers in the infamous Gastown Riot.
The counterculture
faded, and pot went back underground. In 1980, the metal halide light
was invented, which allowed gardeners to grow things hydroponically
indoors. Pot growers quickly realized the benefits of this, and started
the first grow-ops. Then growers in B.C. and California started experimenting
with plants, producing high-grade, powerful strains.
"Once we
were growing indoor hydroponic, all of a sudden pot went from $20
an ounce in 1973 to $200 an ounce in 1983," says Emery. "It
was all because it went indoors. It required power, expertise and
a lot of care.
"People say
the pot from the '60s wasn't as powerful, but actually it was. But
it wasn't grown very well. It was grown with Old World techniques,
the way marijuana was grown 100 years ago: you throw seeds out, it
grows, it pollinates, they cross-breed and you get a whole bunch of
seedy, stemmy pot growing tall.
"Well, the
modern-day indoor grower doesn't let it have seeds, so it's three
times the yield. It's all smokable, where in the old days a lot of
it was seeds and stems and had to be thrown away."
The quality of
B.C. bud started getting a buzz in the pot underground. Marijuana
compassion clubs sprung up to serve people who argued they needed
to smoke pot for medical reasons, and Emery arrived from Ontario in
1994 to begin his pot crusade.
Emery's own attempts
at a grow-op were a bit of a bust (one crop was ruined by spider mites,
and he gave up), and he closed his first big marijuana restaurant,
the Hemp Cafe, after numerous run-ins with the police. He has also
run for election several times under the Marijuana Party banner, but
so far has been rebuffed by the voters.
But his seed business
has blossomed, supporting ventures like Cannabis Culture magazine
(which has a circulation of 70,000, mostly in the U.S.) and Pot-TV
(an Internet television channel).
"The seeds
generate $3 million in total revenue [annually]," says Emery.
"About $1.2 million goes to the growers, our advertising is $500,000,
and then a lot of the rest of it I give away or use to support activism."
Emery says he
makes a salary of $300,000. About $145,000 goes to taxes, the rest
he spends as quickly as he can. He's had his worldly possessions confiscated
several times in arrests; now he says he prefers not to own anything.
"Believe
me, the police do more damage when they seize all your assets,"
says Emery, noting his biggest fine to date was $2,000.
Other people involved
in the above-ground marijuana industry are a little less outspoken,
preferring to just go about their business and let high-profile advocates
like Emery take the flak, and the busts.
Employees of the
Blunt Bros. Cafe, for example, have been told not to give out their
last names. This seems to be the standard for the industry: when interviewed,
few people will give out their full name. At Westside Technologies
Inc.'s hydroponic store downtown, the manager's card reads "Jer."
Hydroponic stores
have been the big winner in the pot boom: there are 84 B.C. hydroponic
stores listed in the back of Maximum Yield, a hydroponic gardening
magazine. By comparison, there are 69 hydroponic stores listed for
Ontario, which has three times B.C.'s population.
In a brazen bit
of marijuana marketing, Westside called its on-line branch Terra Hydroponics
Corp., or THC -- the active ingredient in marijuana.
THC's big seller
is The Cage, a $2,500 pre-fab grow-op that's 170 centimetres tall
and 121 centimetres by 121 centimetres across. It has its own reservoir
and timing system, holds up to 72 small plants, and is lit with four
250-watt light bulbs, or four 400s, which gives you 1,000 to 1,600
watts of light.
The rule of thumb
is that 1,000 watts of light will produce one pound of pot, every
six to eight weeks. A pound then wholesales for $2,300 to $3,100.
Because The Cage is so efficient, it can produce up to six pounds
in one growing cycle, or approximately $14,000 to $18,000 worth of
pot every six to eight weeks.
THC has now come
up with a bigger, better pre-fab grow-op, The Coliseum, so-called
because it's shaped like the Roman Coliseum. The $3,500 system is
213 centimetres tall, holds up to 300 plants, and runs off four 400-watt
bulbs or two 400s and two 600s.
The Cage is small
enough to operate in an apartment closet. The Coliseum requires a
bigger space, such as a high basement.
They seem quite
substantial, but Emery considers any grow-op with less than eight
lights small.
"To make
it lucrative, you need 40 lights or more," he says. "That's
when you go to an industrial mall. Nobody has 40 lights in a house,
unless they're stupid, because it's so immediately obvious you're
going to be in trouble soon. People notice. You can't hide the light
output; it'll leak through windows. You won't be able to hide the
temperature, houses aren't really built for that kind of thing.
"It's way
easier to go to some industrial mall and have a front guy with an
arc welding machine, which is what most people do. They have an arc
welder guy or some guy who can justify a lot of power, a lot of smell
and weird hours. That's where the big ones are."
The majority of
grow-ops are small operations, but Emery has been in one that had
a staggering 120 lights.
"It was two
feet underground," he says. "Get this: it required 10,000
litres of motor fuel every month to run the generator that powered
the 120 lights.
"It needed
bricks two feet thick to keep the sound from the generator contained.
The noise it made was phenomenal, and it sucked up phenomenal amounts
of air because it was underground. So they had to draw in the air
from an underground pipe near a riverbed nearby which wouldn't be
noticed."
Grow-ops of this
size cause some unusual problems, such as when the roof collapsed
one night and the growers had to patch it up before morning lest it
be discovered. But they can also be quite profitable: Emery says the
eight people involved hoped to produce 150 pounds of pot per harvest.
Because of the
black market nature of the pot industry, no one's really sure how
much is grown, how much it's worth, and where it goes to.
American officials
have said that up to 95 per cent of B.C. bud goes south.
"The United
States government has sought to so vilify Vancouver and B.C. as being
the major exporter of marijuana to the entire hemisphere," states
Allen St. Pierre, executive director of NORML (the National Organization
for the Reform of Marijuana Laws) in Washington, D.C.
"There is
an American-sponsored pure lie that B.C. bud is traded pound for pound
for cocaine. This would make the cocaine dealer the dumbest marketer
on the face of the earth, considering their product is worth five
to seven times the value of marijuana. But it doesn't stop the American
government from basically driving that propaganda home."
The irony is the
American government seems to have convinced many Americans pot is
legal in B.C.
"I get e-mails
all the time: 'I hear pot's legal in Canada,'" says Cannabis
Culture editor Larsen.
"I'm like,
'Not yet,' and I have to explain to them what's going on. But they
see the headlines in the U.S., and compared to America, it is kind
of legal."
Tommy Chong concurs.
He thinks the growing movement for decriminalization is a good example
of Canadian "common sense."
"I think
part of it is the Canadian social movement, the way Canadians are
socialistically inclined," he says. "We take care of our
own up there. Canada's always been sort of that workers' paradise,
in a sense.
"Even though
they're unemployed," he laughs.
jmackie@pacpress.southam.ca
- - -
THE
WORLD OF POT
Some
facts and figures about marijuana and B.C.:
- According to
a recent poll by the Toronto-based Strategic Counsel, 56 per cent
of British Columbians want marijuana use decriminalized, and only
38 percent want it to remain a criminal offence. Quebec is the only
other province where a majority (51 per cent) of the populace want
pot use decriminalized;
- The West Coast
is North America's most pot-friendly region. "Oregon had the
first decriminalization law. California led on medical marijuana,"
says Richard Cowan of the National Organization for the Reform of
Marijuana Laws (NORML). "There's something about the left coast,
a cultural continuum from San Francisco to here."
- Possession of
marijuana was made a criminal offence in Canada in 1923, but the first
pot bust in Canada wasn't until 1938, in Toronto. Pot guru Marc Emery
says the modern craze for marijuana began with students at McGill
University in Montreal in the late 1950s, then spread to Toronto and
Vancouver.
- Emery says most
grow-ops are small operations by individuals, not giant operations
by organized crime. He also says most growers don't get rich: "Most
farmers are terrible money managers. They're always broke. Two-thirds
of the way through their crop they're crying the blues."
- A pot plant
doesn't have to grow tall to be worth a lot of money. Many indoor
plants are kept to about 60-centimetres tall.
- The key to how
much pot you can grow isn't in the number of plants; it's in the number
of lights. The rule of thumb is that you can grown one pound of pot
for every 1,000 watts of light.
- Small grow-ops
don't use much electricity, therefore there's no need to bypass BC
Hydro meters to avoid detection. "The suspicious thing is when
you move into a house that has a $50 electrical rate and you're now
at $750," Emery says. "But stealing power usually gets more
people in trouble than it helps them to save money and/or avoid detection."
- B.C. Bud is
not stronger than pot grown elsewhere. Because a lot of pot is grown
hydroponically indoors, the key to making stronger pot is getting
the right seed, which Emery sells via his mail-order seed empire.
- Cannabis Culture
magazine is published six times per year and has a circulation of
70,000. The centrefold is a series of soft-focus closeups of pot plants.
Run with fact
box "The world of pot", which has been appended to the end
of the story.
© Copyright 2003 Vancouver Sun